Sr. Media Manager

The main duties and responsibilities of this Sr. Media Manager position: research, plan and assist in the execution of multi-million dollar direct response advertising campaigns for the Hawthorne Group. This is an exciting opportunity for a dynamic marketer to maximize product placements in Media and Lists for the purposes of acquiring clients for our internal marketing efforts. Other responsibilities will include performing analysis on LTV, Bad Debt, and customer response rates for assigned products and Medias. Also will involve monitoring inventory for those placements and assisting in the development of creative advertising. Specific knowledge, skills and abilities required and/or preferred for this position: The ideal candidate for this position will be a creative thinker with excellent analytical and organizational skills. A strong background in list acquisition/rentals, database modeling, merge/purge process, and customer acquisition/retention is a must. A Bachelor's degree in Marketing, Advertising, or Communications as well as a minimum of 3+ years of related experience is required. Must have solid spreadsheet proficiency and the ability to effectively communicate in a fast-paced environment.